Released on = January 26, 2007, 1:11 pm

Press Release Author = horsetoys.com

Industry = Retail

Press Release Summary = No More Night Mares Light-Up Plush Horses Are the Next Best
Thing to the Real Thing!

Press Release Body = January 26, 2007 - Delta, B.C. www.HorseToys.com, an online
children's retailer for plush toys and books, features horse themed and endangered
animal themed lines, showcases the little girl favorite "No More Night Mares" plush
light up horses for Valentines. The three character horses, Comet, Moonbeam and
Lucky Stars come in realistic horse colors, have long manes and tails to brush and
come with a gold comb for hours of fun. What makes the plush horses truly magical is
the night light inside to comfort kids of all ages in the dark.

Horsetoys.com also features other plush cuddly toys and books, based on endangered
animal stories and books about horses, seahorses and wild camels. To view the lines
close up and personal, the site features a product showcase. Consumers can see the
No More Night Mares lines of plush light-up horses, the colorful seahorses and the
cuddly plush Bactrian camel named Judy from all angles.

Additionally, the site features its online selection of children\'s toys and books in
a translated version of the site in Simplified Chinese at
http://www.horsetoys.com/CN/cn_default.htm. As online toy and book sales rise,
offering the site in multiple languages increases the consumer base for Horsetoys.
The brand of toys and books \"Bradford and the Journey to the Desert of Lop\" is an
original heartfelt line about a young boy's journey into China\'s Gobi Desert to save
the last wild camels on earth. On his magical journey into the vast Gobi, he
encounters lost treasures, fossils, desert nomads and discovers the Bactrian camels
of the Desert of Lop that may also hold a cure for cancer and other diseases.

Product and Brands Featured: 'Lucky Stars Collection\', 'The No More Night Mares\', \'I
Sea Horses\' & \'Desert of Lop\' brands.

'The No More Night Mares' plush toys and book create awareness for the plight of
wild horses. Listen to the call of the wild and remember.

'The No More Night Mares\' series of 14\" plush horses (three mares, Comet, Moonbeam
and Lucky Stars) also have a night light situated on their blaze, (the white
triangle shaped spot on a horse\'s face) that lights up a piece of the sky for
children to fall asleep next to. Each comes with a comb and an identifiable Wild
Heart gold star horse brand.

Book Excerpt: \"Night Mares look down upon us and watch over us. It\'s their dream
that there will always be wild horses living on the land below as a reminder of
freedom. We can chase them from the lands, but we can\'t reach them in the stars. So,
if you awaken to a storm with lightning and thunder on a dark night, it may just be
the Night Mares, streaking across the sky....\"

\"We don\'t have to be afraid of the dark...
Night Mares prance brilliantly against a background of black sky and glowing stars
to light our way to a time long forgotten. Gaze up into their bright lights and they
will guide you through the darkest of nights. And if you believe in them, they will
fill you with a magical power.

Listen to the call of the wild herd and remember...\"


About www.HorseToys.com:

HorseToys.com - The ultimate online toy store to find plush horse toys and books
about wild horses. Plush horse toys and plush seahorse toys with magical lights and
long manes and tails to brush. Kids and Toys - bedtime buddies... Read the stories,
squeeze their bellies and they light up with magical stars, moons and comets. Plush
horses, seahorses & children\'s books that make the perfect bedtime companions. We
make bedtime magical!

Contact: info@horsesalez.com



Web Site = http://www.horsetoys.com

Contact Details = Contact: info@horsesalez.com